confronti-turismo 2013
confronti-turismo 2013 offers a debate on issues regarding the current tourism situation at local, national and international level, discussing about challenges and opportunities introduced by the tourism organization reform proposed by the government of Canton Ticino. Focusing on the 4 future Ticino destinations, the debate will identify communalities and differences between them and some potential competitor destinations.
The program foresees a first part dedicated to the presentations by experts, while the second part proposes a panel discussion among the representatives from the 4 future Ticino destinations, competitor representatives and Ticino Turismo.
Programme
| 08h00 – 08h30 | Reception |
| 08h30 – 08h45 | Welcome and Introduction
Rico Maggi, IRE Director |
| 08h45 – 09h15 | Ticino desitnations and their competitors: between communalities and differences (1.7MB)
Stefano Scagnolari, Head of the Observatory of tourism, IRE-USI |
| 09h15 – 09h45 | Tourism experiences in Ticino: a quantitative analysis (280KB)
Judit Zoltan, Researcher IRE-USI |
| 09h45 – 10h15 | Challenges to modern destination management (3.2MB)
Urs Wagenseil, Professor ITW-HSLU |
| 10h15 – 10h45 | Coffee break |
| 10h45 – 12h15 | Round table
With the participation of the representatives from the 4 future Ticino destinations, competitor representatives and Ticino Turismo Nadia Fontana-Lupi (Director of Mendrisiotto Turismo), Gian Luca Cantarelli (Director of Bellinzona Turismo), Fabio Bonetti (Director of Ente Turistico Lago Maggiore), Marco Sorgesa (Director of Dicastero Turismo di Lugano), Roberta Agosti (Director of Azienda di Soggiorno e Turismo di Bolzano), Marco Benedetti (President of Ingarda Trentino), Loris Cavagna (Director of APT Rovereto e Vallagarina), Carlotta Ferrari (Director of Firenze Convention Bureau), Charles Barras (Vicedirector of Ticino Turismo) |
| 12h15 – 12h30 | Challenges for Ticino Turismo
Elia Frapolli, Director of Ticino Turismo |
| 12h30 – 12h45 | Closing remarks
Rico Maggi, IRE Director |
Reference documents
Review of the press
Corriere del Ticino - Ticino: Il turista straniero fatica a valicare il Ceneri, Gian Luigi Trucco, 21 giugno 2013
GIORNALEdelPOPOLO – Turismo: "Il futuro cominci già.. ora", 21 giugno 2013
laRegioneTicino – Le sfide future del settore turistico, Generoso Chiaradonna, 21 giugno 2013
RSI LA 1 – Il Quotidiano: Le sfide del turismo ticinese, 20 giugno 2013
http://la1.rsi.ch/home/networks/la1/ilquotidiano?po=b908cd1f-b4c2-41df-b42a-16daea960ecb&pos=c7f9bc91-f772-4bfa-87fd-54f9379ebb84&date=20.06.2013&stream=low#tabEdition
